TBWA

We are proud to announce Paul Clements as a TED speaker in Malmoe 2010..

Within the sphere of advertising Paul is defiantly of the new breed. Believing & understanding the media independent idea. An understanding of what technology can do for us and revel in the space between man and machine. Helping is very important to Paul, whether it is clients or colleagues. He believes that advertising today is a conversation and that brands and that they need to be an active part of this. Brands need to find their voice and use it. He has a strong focus on how the consumer will engage, act & react to the story or conversation they are involved in, and this keeps me driving him forward.

Speech
Enlightenment, Dark times, Bright ideas.

Derfor har Findus netop lanceret en serie lækre supper i praktiske enportionsposer - og vi har hjulpet lanceringen på vej med denne lille film.

Med denne fine lille film, som vi har lavet sammen med TBWA\Oslo og optaget i Göteborg. Et eksempel på godt Skandinavisk samarbejde.

Læs mere om Nøglehullet på Fødevarestyrelsens kampagnesite.

Selvom vi ikke er i familie, skal DDB Stockholm altså have håndtegn for denne lille genialitet.

Se kampagnen på tv, i biffen, bussen, avisen, på dit uddannelsessted, på Facebook, på Nettet - ja overalt!

TBWA and their partners 23 Video have high aims at the copenhagen future tv conference - We intended to design, host and create content for a brand new Web TV station. The name for the station was choosen within the first hour; futureTVlab.

We sent our Art Director Niklas Høøk to participate.